Featuring an all-star cast led by ICE-T (Law & Order, SVU), Tobias Truvilion (Empire, One Life to Live), Treach (Naughty by Nature), Syleena Johnson (Sisters Circle), Fredo Starr (Young Ballerz), and Maurice Benard (General Hospital, Joy), Taheim Bryan‘s long-awaited film, Equal Standard will premiere on Thursday, May 14th.
ICE-T, TOBIAS TRUVILION, ROBERT CLOHESSY, TREACH, MAURICE BERNARD, SYLEENA JOHNSON, AND FREDRO STARR HIGHLY ANTICIPATED FEATURE “EQUAL STANDARD” TO MAKE VIRTUAL BOX OFFICE DEBUT THURSDAY, MAY 14TH
Executive produced by Ice-T, Equal Standard takes a hard, but balanced, look at the life-and-death struggle between black men and law enforcement. The movie arrives at a critical time, with a renewed outrage over the death of unarmed black men reigniting the public debate, and media coverage, around police shootings.
“Equal Standard will open the viewer’s eyes to the generational trauma that hangs around peoples’ necks like an anvil, depriving all of us justice and progress,” says Bryan of the themes expressed in his directorial debut. ” It drives home that the only way we move forward is together.”
A highly anticipated film, Equal Standard nearly broke the internet when the movie’s trailer garnered over 13 million views (combined) across social media in November. With theaters closed for the foreseeable future, due to the global coronavirus pandemic, Bryan will stream the film direct-to-consumers at equalstandardmovie.com for $9.99.
“Consumers are trapped at home and have watched everything that’s available, Equal Standard is perfectly timed to ipmact the marketplace,” says publicist turned content distributor Darren D. Dickerson. The founder of a digital distribution company, COD (Content+Ownership+Distribution), Dickerson says, “virtual box-office releases are a part of our new normal.”
Watch clip here: